Building The MVP • OAK THEORY

Building the MVP

Build your product with a thought partner who gets it.

Minimize risk & maximize impact with our insightful MVP consulting service.

The excitement of getting your vision out into the world can push business owners to go to market before maximizing their chances of success.

While asking the opinion of someone who might tell you to postpone your launch date or pare back functionality can sound like the last thing you want to do, it can be just the right strategic move that will give your product a shot at truly making a splash.

Realistic MVP doesn’t mean lifeless MVP

Our strength as a collective of digital experts passionate about making a difference is our ability to be real thought partners for you. Through our experience helping companies build an MVP at every stage of development, we know the importance of looking out for your best interest, rather than being ‘yes men’ and not challenging you to achieve your best outcome.

Our uniquely formulated MVP workshop will help you stay excited about your launch, while also gaining clarity over what is achievable and realistic from a time, budget, and technical perspective. With a team experienced in all things digital, from web to product design (SaaS, interface, or platform), we always put our heart and full power into each partnership — just like you do into your business.

Minimize risk, maximize impact

Helping you build your MVP is a workshopping process in which we center the different aspects that contribute to success. This includes an aligned business strategy, bullseye product positioning, and an honest competitor analysis. We also go through the features of your MVP both technically and from the user’s perspective — so that we can ultimately define what your best MVP is, and determine what your realistic timeline and roadmap look like.

For Sparx Studios, a company going through its seed round of funding, the highest priority was to showcase the vision of their product’s potential to investors through a working prototype. We strategized on what MVP could realistically include and helped them start with a well-rounded beta product – ultimately distilling it to core features and two user roles for testing.

MVP consulting that works with you

We know that you’ve put your blood, sweat, and tears into your product — and our role is to help you find the best expression of your creative vision, and to help you build your MVP while still firmly rooted in what’s realistic and achievable.

Ready to gain clarity? Let’s grab a coffee and see how we can work together

Frequently Asked Questions

If I got in touch with you today, what would happen next?

Immediately after you drop us a message we reach out to set up a friendly call with you. Speaking to you in person is important to us, as it gives us a better glimpse into your world, ambitions, and reservations—and how to best serve you as partners. We’ll delve into the specifics of your project, sounding out how our creative solutions align with your vision and if we’re a good fit for each other. As a team of creatives passionate about embracing diverse perspectives, we also won’t be able to stop ourselves thinking (at least a little bit) about how to captivate your audience and make your brand zig when everyone else’s zags.

I'm not sure where to start. Can you help me figure it out?

Don’t worry—many of our clients feel a bit lost when facing the often intimidating mountain of a new project, and creatives like us thrive in a little bit of initial uncertainty. It’s our standard practice to conduct a consultation before starting any project; this ensures that we establish a clear and well-informed starting point, setting the stage for a journey where the road ahead is distinctly defined. An integral part of our process involves diving into wide-circle brainstorming sessions, where we explore and generate many paths to success. In order to get clarity on tangible next steps, we host workshop sessions to precisely define your project goals, create an MVP, or project a strategic roadmap that everyone can get behind with confidence.

How long does a typical project take?

Efficiency is paramount to us. We believe in delivering high-quality results no matter what, and we always do our best to meet your expectations. In our experience, the duration of projects can vary significantly, based on complexity, scope, feedback loops, as well as your specific requirements. During initial discussions, we will delve into the specifics of your project, which will allow us to provide a clear and transparent estimate of the timeframe required straight away, ensuring your project runs a bump-free course from start to finish.

How are you different from other studios?

In all our projects, we’re driven by our absolute faith that, when we put diverse creative minds together to solve a problem, magic happens. That’s why we’ve layered our team like a vibrant quilt of varied experiences and backgrounds—the result is a daring collective that pioneers transformative design and helps clients outsmart even the most complex stalemates. We believe that diversity in all its forms fosters creativity and accelerates innovation, a thesis we have proven in the work we have created for our clients time and time again. From breaking brand patterns with a powerful reframe to reimagining your brand presence through audience-tuned design perspectives, we sculpt vivid creative viewpoints into functional solutions that resonate well into tomorrow. Our results show it; client testimonials prove it.

What our clients are saying

Build your product with a thought partner who gets it.

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