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Our Founders
Oak Theory was founded by two women of color who had a vision — and the determination to make it a reality.
Two sides of the same brain
Creativity without strategy lacks direction; strategy without creativity lacks soul.
At Oak Theory, Veronica is the spark that ignites boundless creativity, matched only by her technical brilliance. Hannah is the mastermind behind flawless execution, setting the bar with unwavering quality. When they come together, Veronica and Hannah don’t just design solutions — they craft solutions and strategies that resonate deeply and cut precisely.
The best creatives are always outliers.
Forget one in a million. We’re one in 0.1%.
Only 0.1% of studios like ours are founded by women of color — a perceived weakness that we’ve turned into our greatest strength. With a growing team of 10+ unique professionals from different time zones, backgrounds, and cultures, our most valuable offering is our capability to see design from diverse perspectives.
After building successful careers in industries which they didn’t feel reflected their values, Hannah and Veronica founded Oak Theory to advocate for inclusivity in digital design and empower other WOC-founded companies. Embracing diversity, we design by centering unique perspectives for emotionally intelligent solutions that translate well regardless of cultural context.
Our philosophy informs every step of our creative approach, from the questions we ask in the discovery phase, to adding those finishing touches that will delight the end user. With clients like Google, Disney, and HBO, our legacy continues to grow as we strive to make a larger impact in the industry — one project at a time.
