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Diverse group of Gen Z students walking and laughing together on campus, representing key university marketing trends that emphasize authentic representation, inclusivity, and genuine student experiences in higher education outreach.

Top University Marketing Trends to Watch in 2025: Engaging Gen Z Students

January 21, 2025 No Comments

Discover university marketing trends that uses higher education web design, social media strategies, and student engagement tools to attract Gen Z students in 2025.

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Founded in 2020, Oak Theory was born to shift the narrative, and bring some much needed perspective to the creative studio space.
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