Masa Finance
CRYPTO / BRANDING & WEBSITE
Participating as a design extension of Masa’s team, we were tasked with optimizing their web app wireframes by hyperfocusing on their primary target audience’s needs. In this same initiative, we designed the interface while elevating their existing brand with updated font styles, color palettes and illustrations.

Prioritizing specific screens and flows on the web app allowed for an agile approach to design, testing and dev – shortening our project timeline significantly.

UCSF IGHS
INSTITUTE / WEBSITE REDESIGN
We partnered with the IGHS team to reimagine their existing website with the goal to make it easier to navigate their content heavy site and reflect their global efforts through a culturally inclusive lens. It was imperative to showcase their educational offerings and communicate their solutions for global health issues to funders and donors.

Pngme
FINANCE / BRANDING/ WEBSITE
Tasked with elevating the existing Pngme website, we designed their website and landing pages through a user centered approach.

Through research and discovery, along with strategic UX design, Oak Theory restructured Pngme’s website for an intuitive experience. We leveraged existing visual elements and pushed the brand in a modernized direction that also enabled design applications across various communication channels.

Enchanted Blocks
MOBILE APP / GAMING/ UX/UI
We collaborated with the team at ChunkyBones Studios to reimagine a classic block puzzle game, evolving it to a cute and enticing experience.

We were challenged working within the industry leading technology, Unity, to create an experience that taps into the different sense including chill tunes, colorful blocks, and vibrations for power ups.